Startup CEO

Jobs is right: “Our task is to read things that are not yet on the page.” Very often, those things are clearly written in between the lines.

Keep the whole story in mind: customer, problem, product, solution.

Most talented business people come up the learning curve quickly. And the next time, they don’t make the same mistakes. They move faster. They listen better. They spend less. They hire better. The list goes on and on.